About



"Hello & Welcome"

I'm Lucy, the founder of House of Loulee and a woman with her sewing machine permanently attached to her arm. 
I established House of Loulee back in 2012 and opened its online store in 2013.

House of Loulee was a long time in the making after I was offered a place at the London School of Fashion but at the time, was unable to attend. This resulted in it always being at the fore front of my mind to start my own clothing label. Based in East London, the cultural diversity I was born into and brought up around, has given me great inspiration, enhancing my love for fashion and design.

I can't help but add new treats to this website regularly as there's just so much I want to create therefore, shopping with House of Loulee will keep you and your family in fantastic style every season. The vibrant colourful African prints will keep you looking and feeling sharp in the summer and warm in the winter. Plus we all love a party and no gift says "I love you" better than a handmade gift.

Take a look around the HOLL shop, where you'll find items for babies, children & adults. Also if you ever have any questions, special requests or just need some help with ordering, please don't hesitate to contact me and I 'll help you get it sorted.

Happy Shopping

Lucy x

House of Loulee Africa on the Square